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Core Essential Business Packages professional package Marketing Strategy
Core Essential Business Package - Professional


branding identity package

  • Complete an extensive branding inventory and assessment process
  • Tag line creation or refinement
  • Company name creation or refinement
  • Logo creation or enhancement up to 2 choices
  • Establishing the "look and feel" design elements
  • Designing business cards, letterhead and matching envelopes
  • Business card printing: 1000 count
    (multi-color, two-sided card stock)
  • Letterhead printing (additional)
  • Envelopes printing (additional)

website design & development

  • 8-12 total pages
  • 2 home page designs to choose from (2 revisions)
  • 1 secondary/tertiary design (based on selected home page, 2 revisions)
  • A maximum of 10 purchased images (photos, illustrations, etc.)
  • Blog enabled (we can link an existing blog or set you up with one)
  • Annual hosting service (first year included)
  • Domain name registration (first year included)
  • Search Engine Optimized: keywords, meta tags, page titles, etc.
  • Site submission to major directories and search engines, Google, Yahoo, MSN
  • Branded Ezine or newsletter template to match website design
  • Sign up form for newsletter or Ezine
  • Autoresponders set up
  • Email set up with web mail access
  • One-year subscription to Email Service Provider (for building your client and prospect lists and ongoing marketing)


full color brochure or flyer

  • One design based on home page layout
  • Single or double-sided
  • Description of services/products, bio or about us
  • Editable area to change time, date, price, etc. upon request
  • Printable version
  • Electronic version

marketing strategy

A one-year step-by-step action marketing plan which includes:
  • Positioning strategy
  • Packaging strategy
  • Email marketing campaigns
  • Pay-per-Click campaigns
  • SEM- Search Engine Marketing techniques
  • Traditional marketing strategies & techniques
  • Public Relations best practices
  • Workshop and Seminar best practices
  • Completed press release to announce your business or product launch
  • Copywriting
  • Coaching on: Products | Services | Pricing

optional (billed separately)
  • Shopping cart
  • Payment processing
  • Merchant Account for Credit Card Processing
  • Website updating
  • Additional design choices
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